• By ICR Secretariat
  • Posted Tuesday, February 20, 2024

AstraZeneca 'body checks' cancer in NHL-partnered screening push

https://www.fiercepharma.com/marketing/astrazeneca-body-checks-cancer-nhl-partnered-screening-push

AstraZeneca is working with the NHL to encourage people to “Get Body Checked Against Cancer.” The campaign is designed to encourage sports fans to ask their doctors about available cancer screenings and address low awareness of asymptomatic detection recommendations.